Should I Hire a Fractional CMO, Marketing Consultant, or Agency? The Startup Founder’s Dilemma

It’s 2 AM. You’re scrolling through LinkedIn, and every other post seems to be about some startup’s “game-changing marketing hire.” Meanwhile, you’re sitting there thinking: “I know I need marketing help, but I have absolutely no idea what kind.” Sound familiar? You’re not alone. In fact, you’re experiencing what I call The Marketing Hiring Paradox—the […]